YouApp & YouWeb – Banco BPM

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As UX/UI designer, I’ve been tasked to analyse the experience on mobile and desktop online banking platform, in order to identify possibilities of improvement.
I carried out heuristic analyses, usability tests, A/B tests; I daily monitored user feedback and data related to benchmark analysis.
I worked on designing experience and interface of some features, such as touch id access, prepaid card subscription flow, credit transfer function, cookie policy, sharing function of bank routing number, card menu review.
I also created sets of icons, helped to create elements for the new design system of the company and wrote microcopy.
Tools: Miro, Adobe Illustrator, Axure RP, Appbot
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