Something about Alessio

Designer, 14 years of activity across 4 countries, for +50 clients 

I’m a UX & Product Designer, with a deep knowledge in customer experience strategy and digital design.

Currently based in Geneva, I work worldwide, remotely.

Work experience
Work experience
I have 14 years of experience in Italy, UK, Germany and Switzerland, working with startups, firmsbrands and companies until reaching some of the top corporations across Europe in field of Banking, Gaming, Digital Transformation and Design Consulting.
Then again, I have had the pleasure of dealing with dozens of other clients on projects of various spheres.

2022/Present, Remote

Independent UX & Product Designer

2022/Present, Remote

UX & Product Designer at Upwork

2022/Present, Remote

UX & Product Designer, Mentor at ADPList

2013/23, Remote

Digital Product Designer at OPI, Officine Pubblicitarie

2022 – Milan, ITA

UX Team Lead at Italgas

2022 – Milan, Rome, ITA

Senior UX/UI Designer, Design Lead at Atos

2020/22 – Milan, ITA

Senior UX/UI Designer at Sisal Group

2020/22 – Milan, ITA

UX/UI Designer Consultant at Publicis Sapient

2019/20 – Milan, ITA

UX/UI Designer, MCOM Manager at Consultancy company

2019 – Milan, ITA

UX/UI Designer at Banco BPM

2019 – Milan, ITA

UX/UI Designer Consultant at ATS S.p.a.

2016/18 – Naples, ITA

Multidisciplinary Designer at w3Doo.it

2015/16 – Como, ITA

Multidisciplinary Designer at Bernardis & Ferloni

2013/14 – Nuremberg, GER

Freelance Digital Designer at Werbung und Kommunikation

2012/13 – London, UK

Freelance Digital Designer at DelRio Design

2010/12 – Benevento, ITA

Graphic Designer at Edizione Torre della Biffa
What I do, and how
What I do, and how
I’m a UX generalist, with a strong holistic approach in understanding user needs, investigating problems to craft user-centered solutions, digital and physical experiences, impactful products.
I co-operate with researchers, data analysts, designers, product teams and developers to create better experiences and improve the existing ones. 
I strongly believe and apply the Design Thinking methodology, a human-centered approach to innovation that brings together the desirable from a human perspective with the technologically feasible and economically viable for the business.
I’m a generalist UX designer, with a strong holistic approach in understanding user needs, investigating problems to craft user-centered solutions, digital and physical experiences, impactful products.
I co-operate with researchers, data analysts, designers, product teams and developers to create better experiences and improve the existing ones. 
I strongly believe and apply the Design Thinking methodology, a human-centered approach to innovation that brings together the desirable from a human perspective with the technologically feasible and economically viable for the business.
Inter alia
Inter alia
DEALING WITH
User Research
Competitive Analysis
Design Thinking
Heuristic Analysis
Data Driven approach
Usability
CRAFTING
Personas
Scenarios
User Flows
Wireframes
Design Systems
Prototypes
BY USING
Figma
Adobe Creative Suite
Miro
Jira
No Code CMS
along the way
along the way
Being a designer is a non-stop journey, a steady enhancement.
Graphic designer at the beginning of my path, all of my valuable experiences opened my mind to new disciplines, approaches and methodologies, in years when UXD was blowing up in Europe.
During the years, I even applied my gathered expertise to other design fields, bringing tools of research, critical thinking and human-centric design to physical product design, in help of architects, students and firms to create, test and validate prototypes made by 3D printers; from digital to physical, and back again.
This is WHY I always approach my projects in the most holistic way possible, and WHY I’m proud to say I’m a generalist designer today.
Since I’ve realized design is all around us, I strongly believe we can’t do without human-centering our products, and my role is helping startups and corporations to better understand the importance and advantages of UXD; on my path, I’ve had the pleasure to do it with both of them, and this will be my aim for years to come.
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